As the growth of the global RRP market continues to accelerate, so too does the technology behind the products. Cost-effectiveness and user experience are two of the most significant drivers behind the increasing number of adult smokers transitioning to reduced risk alternatives and it is essential that innovation in nicotine reflects these factors. Our Chairperson and Co-Founder, David Newns, explores the landscape of innovation in nicotine, and what current developments could mean for the future of the category. Read the full article from Tobacco Reporter here:
The recent FDA authorisation of four menthol-flavoured e-cigarette products is a watershed moment for the category. Not only does it signify the FDA’s acceptance in the role of vapes as an effective tool for adult smokers looking for reduced-risk alternatives, but it broadens the conversation on the flavour debate, in a move that responsible vaping companies like Plxsur hope is replicated in other markets. Our Group Scientific and Regulatory Director, Robert Burton, explores the impact of this development, and what it means for the flavour debate. Read the full article from Vapor Voice here:
Following the UK Vaping Consultation Submission, our Group Scientific and Regulatory Director, Robert Burton, shared his views on what needs to be done to help achieve a smokefree generation and how to best tackle youth vaping. He suggests that banning flavours is not the answer to curbing youth vaping, and that instead there needs to be a greater focus on both the enforcement of regulation and the education of retailers. Read the full article from Tobacco Reporter here:
Age estimation technology is increasingly considered a legitimate tool to support the prevention of youth access to vapes. At the 2023 Global Tobacco and Nicotine Forum in Seoul, South Korea, our Group Scientific and Regulatory Director, Robert Burton, made the case for such technology to be used in stores selling vapes. Further to this, Puff Store, part of Plxsur, is currently testing the technology in two outlets in Italy. To learn more about the technology and Plxsur’s stance on the issue, read the full article from Tobacco Reporter here:
For more information about Plxsur, or if you are a vaping business and interested in joining our Group